Stonewood Financial Blog

What the Kentucky Derby Can Teach Advisors About Winning the Race for New Clients

Every year in Stonewood Financial’s hometown of Louisville, the Kentucky Derby gives us hats, horses, mint juleps, and...

The Power of Personalization: Tailoring Your Approach to Each Client's Unique Needs

I know how many marketing emails and postcards we receive here at Stonewood Financial from other companies advertising...

Making the Most of the Holiday Downtime as a Financial Advisor

The holiday season is a time of celebration, connection, and rest. However, it can also bring a noticeable lull in...

Is Your Client Paying Optional Taxes? Here’s How to Help Them Find Out.

If you’ve been following our blog this year, you’ve noticed I’ve been sharing some of my favorite message frames....

The Role of Technology in Enhancing Client Service: Tools for Better Communication and Support

At this point, most people are familiar with the term “FinTech” or Financial Technology and its massive presence in our...

From Boomers to Gen Z: A Financial Advisor's Guide to Multi-Generational Marketing

The financial services industry isn't a one-size-fits-all game. Different age groups have distinct financial goals,...

Indexing and the Great American Road Trip

It’s summertime, which means many of us are gearing up to participate in that great American tradition: Road Trips....

Inflating The Balloon of Urgency

As financial professionals, one of our responsibilities is to “inflate the balloon of urgency” – motivate clients to...